I'm a brand and content marketer based in sf, ca, specializing in helping companies find their voice, and building the content programs that bring it to life.
I'm a brand and content marketer based in sf, ca, specializing in helping companies find their voice, and building the content programs that bring it to life.
I've spent eight years in-house at venture-backed startups, owning content and brand from the ground up.
I've spent eight years in-house at venture-backed startups, owning content and brand from the ground up.
my experience
cocoon
cocoon
staff content and community marketer
led cocoon's entire content and brand function as the sole full-time conetnt IC, owning strategy and execution across every channel while managing three contractors.
2024 - now
staff content and community marketer
2024 - now
senior content and community marketer
built cocoon's content engine from the ground up, launching the programs, tools, and channels that became the company's biggest drivers of brand awareness and revenue.
2023 - 2024
senior content and community marketer
2023 - 2024
customer marketing manager
transitioned into marketing ownership, leading web redesign initiatives and Cocoon's first co-branded advocacy campaign while managing a major product pivot communications rollout.
2023
customer marketing manager
2023
founding customer success manager
joined as one of cocoon's first ten employees, building the customer success function from scratch and laying the cross-functional foundation the company still runs on.
2021 - 2023
founding customer success manager
2021 - 2023
healthsherpa
healthsherpa
healthsherpa
strategic initiatives manager
developed and executed marketing and outreach programs for insurance carrier partners on the ACA marketplace, managing data analysis across more than 5 million enrollees.
2020-2021
strategic initiatives manager
2020-2021
strategic initiatives manager
developed and executed marketing and outreach programs for insurance carrier partners on the ACA marketplace, managing data analysis across more than 5 million enrollees.
2020-2021
senior account manager
progressed from sales associate to senior account manager in under two years, managing broker and carrier relationships across the ACA marketplace.
2018-2020
senior account manager
2018-2020
senior account manager
progressed from sales associate to senior account manager in under two years, managing broker and carrier relationships across the ACA marketplace.
2018-2020
